Content strategy resources 

We often get asked about the best books, podcasts, websites and other resources to learn more about content strategy. The following is great starting point.

Blogs and websites



  • Kristina Halvorson - Content strategy for the web 
  • Erin Kissane - The elements of content strategy
  • Donna Spencer - Card sorting: Designing usable categories
  • Sara Wachter-Boettcher - Content everywhere
  • Karen McCrane - Content Strategy for mobile
  • Meghan Casey - The content strategy toolkit
  • Peter Morville and Louis Rosenfeld - Information architecture for the world wide web
  • David Weinberger - Everything is miscellaneous
  • George Lakoff - Women, fire and dangerous things
  • Janice (Ginny) Redish - Letting go of the words
  • Colleen Jones - Clout: The art and science of influential web content
  • Anne Handley and CC Chapman - Content rules
  • Patrick Lynch and Sarah Horton - Web style guide
  • Ann Rockley - Managing enterprise content

  • While not strictly content strategy, Mark Fenell's Radio National podcast - Download this show, has so much fantastic digital content that is essential listening for all of us.